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Webinar to Discuss Implications of New Article on Quitlines and NRT – Thursday, April 26

NAQC hosted a webinar on Thursday, April 26, from 11a.m. – Noon Eastern Time (8-9 a.m. Pacific Time) to discuss the implications of the recent article by Janet Ferguson et al. published in the British Medical Journal . The article, titled "Effect of offering different levels of support and free nicotine replacement therapy via an English national telephone quitline: randomised controlled trial,” described a 2x2 randomized study conducted in the UK comparing standard quitline care to proactive counseling, and provision of NRT to no NRT. The authors conclude that "offering free nicotine replacement therapy or additional (proactive) counselling to standard helpline support had no additional effect on smoking cessation.”

Presentations included a summary of the study design and findings, as well as formal responses from Dr. Shu-Hong Zhu(University of California San Diego) and Dr. Bruce Baskerville(University of Waterloo). Strengths and weaknesses of the study, as well as implications for quitlines in a North American context were discussed.

Members and non-members alike were able to participate.

Agenda - click here
Presentation Slides (Jessie Saul)
BMJ Article - "Effect of offering different levels of support and free nicotine replacement therapy via an English national telephone quitline: randomized controlled trial"
BMJ Article Editorials
Webinar Summary
Position Statement


The NAQC Research "Coffee Break” Call series is a monthly 30-minute conference call and webinar on topics of interest to the quitline research community. For more on the purpose and format of the series, click here

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Upcoming Calls


Please Note: The Coffee Break call on Thursday, April 12th has been cancelled!

Thursday, March 8, 2012 
from 2:00 - 2:30 p.m. Eastern Time
Title: Improving Adherence to Web-Based Cessation Programs: A Social Network Approach
Speaker: Amanda L. Graham, PhD, is Director, Research Development of the Schroeder Institute for Tobacco Research and Policy Studies at Legacy®
Slides: please click here
Call recording: click here
Q&A: click here
Description: Practical counseling, social support, and nicotine replacement therapy (NRT) are components of tobacco dependence treatment that increase the chances of cessation. Web-based interventions are a promising delivery channel for tobacco dependence treatment. Although millions of smokers use the Internet for cessation assistance each year, most users engage only minimally with even the best designed cessation websites, diminishing their impact due to limited exposure/use of effective treatment components (an insufficient "dose”). The goal of this study is to compare the effectiveness of two approaches to improve adherence to the elements of tobacco dependence treatment delivered via the Internet. Addressing adherence to Internet cessation programs is critical and timely to leverage the potential public health impact of this "broad reach” treatment modality. The proposed study is unconventional and innovative in its use of a social network intervention approach to improve both behavioral and pharmacological treatment adherence to enhance cessation outcomes.
Speaker Bio: Amanda L. Graham, PhD, is Director, Research Development of the Schroeder Institute for Tobacco Research and Policy Studies at Legacy®. Dr. Graham also holds an appointment as Associate Professor (Adjunct) in the Department of Oncology at Georgetown University Medical Center and is a member of the Lombardi Comprehensive Cancer Center. Dr. Graham’s research interests are in understanding and increasing consumer demand for evidence-based cessation treatment interventions, particularly among smokers who might not otherwise access treatment. She has expertise in dissemination and implementation research as well as the development, implementation, and evaluation of tobacco dependence treatments across various modalities, including Internet, telephone, and tailored print.

Past Calls

For details on past calls, click here.

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12/10/2014
Cessation Treatment and E-Cigarettes: Learning from Current Literature and Practice!

1/21/2015
Quitline Services for Pregnant and Postpartum Women: Learning from Current Literature and Practice!

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