Targeting Cessation: Understanding Barriers and Motivations to Quitting among Urban Adult Daily
Wednesday, January 9, 2013
Posted by: Natalia Gromov
Rosenthal L, Carroll-Scott A, Earnshaw VA, Sackey N, O'Malley SS, Santilli A, Ickovics JR. Addict Behav. 2012 Oct 2;38(3):1639-1642. [Epub ahead of print].
This study examined barriers and motivations to quitting smoking among daily tobacco smokers and sociodemographic differences in endorsement of barriers and motivations in six low-income neighborhoods in New Haven, Connecticut (n=1205). Results showed that the two most common barriers to quitting were perceiving it to be too difficult and not wanting to quit. Financial costs, social support, and social influence were linked to both barriers and motivations to quitting. Women and Black participants were more likely to be interested in a free quitline or quit website. Women and Latinos were more likely to report being afraid of gaining weight. Cost of cessation products arose as a concern more often for women, participants with lower education, and older participants. The authors conclude that financial issues, social support, and social norms should be targeted in promoting cessation among disadvantaged, urban populations, especially for sociodemographic sub-groups.