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Resource Center

Welcome to NAQC’s Public-Private Partnership Initiative Resource Center. This electronic collection of documents and links relies on contributions from the community in topic areas related to forming Public-Private Partnerships to costs-share quitline services. Feel free to adapt the materials for use in your state.

Be sure to check back frequently to see what new resources have been added to the Center.

Feel free to make your own contributions! To contribute a resource to the Public-Private Partnership Section or if you have any questions regarding the materials listed, please contact Deb Osborne at

Phase I: Resources

Recommended Reading

Cessation Coverage Assessment Tools

Phase II: Resources

Phase III: Resources

NAQC Employer ROI and Educational  Resource Templates
As a major purchaser of health insurance plans, employers determine whether their employees have access to tobacco cessation treatment benefits. To assist states in educating employers on the benefits of providing cessation treatment coverage,  NAQC has developed a number of fact sheets in a template format. The template allows states to tailor the fact sheet with the state’s logo, quitline information and other state specific information.

State Employer Educational Materials

ROI Fact Sheets
States participating in the NAQC Public-Private Partnership Initiative have developed ROI educational materials to promote the cost-effectiveness of  tobacco cessation treatment to employers and insurers.


              North Carolina


Return on Investments - Research Articles and Resources



Quitline Vendors

With the implementation of the ACA, many states are receiving requests for quitline services from individual employers and health plans. A  list of quitline vendors and their services was compiled to assist states in their cost-sharing partnership work. The list can be particularly helpful to states who are unable to promote one specific quitlline.

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