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Promoting Quitlines/Creating Demand
This section includes a wide range of topics related to promoting quitline services to increase demand and maximize reach. Information includes how to use traditional media (print, television, radio), earned media, public relations, free NRT and/or medication promotions. Promoting quitlines during cessation-related policy change to maximize the cessation benefit is included in NAQC’s policy playbook and numerous other resources. Also addressed is outreach and promotion to healthcare providers (see Health Systems Change), graphic warning labels as a promotion tool, reaching priority populations and national efforts to coordinate promotions of 1-800-QUIT-NOW.
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Promoting Quitlines/Creating Demand

Item Name Posted By Date Posted
Public-Private Partnership State Briefs Link Administration 11/13/2012
Public-Private Partnership Resource Center Link Administration 11/13/2012
Conference poster page  Link Administration 11/10/2012
Moving Quitline Research Forward: Resources  Link Administration 11/10/2012
National Tobacco Education Campaign Link Administration 11/10/2012
Guide on Quitlines and Research Link  more ] Administration 11/10/2012
MDS Graphic Health Warnings Recommendations Link  more ] Administration 4/30/2012
Improving Canadian Quitline Reach and Integration Link  more ] Administration 4/30/2012
European Network of Quitlines: Guide to Best Pract Link  more ] Administration 4/30/2012
Weekly Patterns in Usage of Tobacco Quit Lines  Link  more ] Administration 4/30/2012
Guide: Strategies for Effective Development, Imp. Link  more ] Administration 4/30/2012
Moving Quitlines Forward: Annual Report 08-09 Link  more ] Administration 4/30/2012
Evidence for Quitline Pratices  Link  more ] Administration 4/30/2012
Articles and Reports (NAQC Web page)  Link  more ] Administration 4/30/2012
Report: African American use of the CA QL Link  more ] Administration 4/30/2012
Asian Language QLs, A Multi-State or Nat. Approach Link  more ] Administration 4/30/2012
Research Agenda  Link  more ] Administration 4/29/2012
Quitline Operations: Guide to Promising Approaches Link  more ] Administration 4/29/2012
Monthly Research Call Archive (NAQC Web page)  Link  more ] Administration 4/29/2012
The Relationship Between Reach and Spending for QL Link  more ] Administration 9/1/2012
CAD QLs: Planned Promo. to Priority Pop. 2010 Link  more ] Administration 4/29/2012
U.S. QLs: Planned Promo. Special Pop. 2010 Link  more ] Administration 4/29/2012
CAD QLs: Planned Promo. to Priority Pop. 2010 Link  more ] Administration 4/29/2012
U.S. QLs: Planned Promo. Special Pop. 2010 Link  more ] Administration 4/29/2012
Research Presentations (NAQC Web page)  Link  more ] Administration 4/29/2012
Quitline Operations: Back to Basics  Link  more ] Administration 4/29/2012
Recording of the Webinar presenting the 2010 AS Link  more ] Administration 4/29/2012
2010 Survey final results (full report): PP Link  more ] Administration 4/29/2012
2010 Survey final results (highlights): PowerPoint Link  more ] Administration 4/29/2012
2009 Survey final results (full report): PP Link  more ] Administration 4/29/2012
2009 Survey final results (highlights): PowerPoint Link  more ] Administration 4/29/2012
Promoting Telephone-Based Tobacco Cessation Serv. Link  more ] Administration 4/29/2012
Web-Assisted Tobacco Interventions (WATI): Future Link  more ] Administration 4/29/2012
Webinar: Communicating Your QL's Effectiveness Link  more ] Administration 4/29/2012
Making the Case for Quitlines: Toolbox Link  more ] Administration 4/29/2012
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