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NAQC Newsroom: Research

Rates and Reasons: Disparities in Low Intentions to Use a State Smoking Cessation Quitline

Wednesday, May 11, 2011  
Posted by: Natalia Gromov

Burns EK, Deaton EA, Levinson AH. Am J Health Promot. 2011 May-Jun;25(5 Suppl):S59-65.

This study analyzed data from the 2008 Colorado Adult Tobacco Attitudes and Behavior Survey to better understand population-level rates and reasons for low intentions to call the quitline. Study participants included current smokers who had heard of the Colorado QuitLine and did not report that they never intend to quit. Of those who had heard of the quitline, 45.6% intend never to call the quitline. Latinos, gay/lesbian/bisexuals, and those with no insurance were most likely to intend never to call the quitline. The most common reason for not intending to call was the perception that they did not need any assistance with quitting (34.8%). The authors conclude that the reasons for not intending to call can inform targeted media campaigns to increase quitline reach.

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