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NAQC Newsroom: Research

Collaborating with Diabetes Educators to Promote Smoking Cessation for People with Diabetes

Wednesday, October 12, 2011  
Posted by: Natalia Gromov
Macaller T, Brown M, Black K, Greenwood D. Diabetes Educ. 2011 Sep-Oct;37(5):625-32.
This study examined the impact of a partnership between diabetes educators, the California Department of Public Health’s Diabetes and Tobacco Control Programs, and the California Smokers’ Helpline on the smoking cessation needs of people with diabetes. A statewide educational campaign titled "Do You cAARd?” was designed to promote referrals to the California Smokers’ Helpline by diabetes educators. The campaign included a "toolkit” for educators, presentations at American Association of Diabetes Educators chapter meetings, distributions of pocket-sized smoking cessation materials, and a print media campaign. A post-campaign online survey of 46 diabetes educators showed 80% had referred clients to the Helpline, 76% knew the Helpline’s number, and 70% had distributed Helpline materials. The percentage of Helpline calls from people with diabetes and the proportion of callers referred by health care providers also increased over time. The authors conclude that this partnership serves as a sustainable, efficient, replicable outreach model for smoking cessation.

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