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SAVE-the-DATE: July 20, 2016 – Importance of Culture and Language in Quitline Services

Wednesday, June 29, 2016  
Posted by: Natalia Gromov

NAQC is excited to announce the fifth and final webinar in the 2016 Webinar Series: Importance of Culture and Language on July 20, 2016 at 2:00pm to 3:30pm (ET).

Quitlines are evidence-based, effective service that improves individual and population health. Previous webinars in this series have highlighted policy efforts that quitlines should collaborate with to further reduce tobacco use rates. This webinar will shift focus to explore the importance of culture and language in quitline services and how addressing culture and language can help reach priority populations.  

Dr. Amy Lukowski, Clinical Director for National Jewish Health, will present on the American Indian Commercial Tobacco Program (AICTP). AICTP is a culturally sensitive coaching protocol delivered by native coaches to better meet the needs of this underserved and priority population in tobacco control.  The goals of AICTP are to improve engagement in tobacco cessation, to help state partners increase reach into AI populations, and ultimately to lessen the impact of tobacco cessation on this population that is disproportionately impacted by tobacco.

Caroline Chen, Project Manager, with the Asian Smokers Quitline, will present on the history of ASQ and the future direction to provide in-language services to Asian smokers in the US. The mission of the Asian Smokers' Quitline (ASQ) is to provide free, accessible, evidence-based smoking cessation services in Cantonese, Mandarin, Korean and Vietnamese to Asian communities in the U.S.  ASQ offers one-on-one cessation counseling, in-language self-help materials and free nicotine patches sent directly to the smoker. Operated by the University of California, San Diego, services are funded by the Centers for Disease Control and Prevention (CDC).

Learning Objectives:
By the end of the 5th webinar participants will be able to:

  • Describe the current status of tobacco use among Native Americans and Asian populations
  • Understand the importance of culture and in-language services for quitlines
  • Describe how incorporation of culture and in-language services into quitline services can increase use of quitline services among priority populations

To register for the Importance of Culture and Language in Quitline Services on July 20, 2016 at 2:00pm to 3:30pm (ET) click here.

Webinar Resources and Discussion Questions:

In preparation for the July 20 webinar on collaborations and partnerships we have provided some resources below. 

1.     Cummins SE, Wong S, Bonnevie E, et al. A Multistate Asian-Language Tobacco Quitline: Addressing a Disparity in Access to Care. American Journal of Public Health. 2015:e1-e6. Accessed April 24, 2015.

2.     Kuiper N, Zhang L, Lee J, et al. A National Asian-Language Smokers’ Quitline — United States, 2012–2014. Preventing Chronic Disease. 2015;12. doi:10.5888/pcd12.140584.

3.     Tedeschi GJ, Zhu S-H, Cummins SE, Shin H, Nguyen MH. Counselling Asian Smokers: Key Considerations for a Telephone Intervention. Journal of Smoking Cessation. 2013;8(1):2-10. doi:10.1017/jsc.2013.1.

4.     Zhu S-H, Anderson CM, Tedeschi GJ, et al. Evidence of Real-World Effectiveness of a Telephone Quitline for Smokers. N Engl J Med. 2002;347(14):1087-1093. doi:10.1056/NEJMsa020660.

5.     Zhu S-H, Cummins SE, Wong S, Gamst AC, Tedeschi GJ, Reyes-Nocon J. The Effects of a Multilingual Telephone Quitline For Asian Smokers: A Randomized Controlled Trial. JNCI J Natl Cancer Inst. 2012;104(4):299-310. doi:10.1093/jnci/djr530.

6.     Zhu S-H, Wong S, Stevens C, Nakashima D, Gamst A. Use of a Smokers’ Quitline by Asian Language Speakers: Results From 15 Years of Operation in California. Am J Public Health. 2010;100(5):846-852. doi:10.2105/AJPH.2009.168385.

7.     Zhuang Y-L, Cummins SE, Lee H, Dearing J, Kirby C, Zhu S-H. Perceived Barriers to Adopting an Asian-language Quitline Service: A Survey of State Funding Agencies. J Community Health. 2012;37(5):1058-1065. doi:10.1007/s10900-011-9533-9.

8.     Amy V. Lukowski, Chad Morris, Susan Young, David Tinkelman. Characteristics of American Indian/Alaskan Native Quitline Callers Across 14 States. Nicotine Tob Res (2016)doi: 10.1093/ntr/ntw154. First published online: June 17, 2016


To help guide dialogue during the second half of the webinar, NAQC asks that participants consider how their quitline or service provider organization would respond or approach the following questions.

1.     How has your tobacco control program or quitline addressed culture and need for language services?

2.     What successes have your tobacco control program and quitline had? Are there key lessons learned you can shared with other state tobacco control programs and quitlines?

3.     What support or resources would be helpful in your efforts to address culture and language in quitline services to increase use of quitline services among priority populations?

We look forward to you joining us for the final webinar in the 2016 Webinar Series and if you have questions or concerns please email me at


Maria Rudie, MPH
Research Manager
North American Quitline Consortium                   
Phoenix, AZ
Ph: 800.398.5489 ext. 704
Fax: 800.398.5489

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