This section includes a wide range of topics related to promoting quitline services to increase demand and maximize reach. Information includes how to use traditional media (print, television, radio), earned media, public relations, free NRT and/or medication promotions. Promoting quitlines during cessation-related policy change to maximize the cessation benefit is included in NAQC’s policy playbook and numerous other resources. Also addressed is outreach and promotion to healthcare providers (see Health Systems Change), graphic warning labels as a promotion tool, reaching priority populations and national efforts to coordinate promotions of 1-800-QUIT-NOW. Click here to return to the main Library page.
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MDS Graphic Health Warnings Recommendations Link
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Administration
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4/30/2012
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ensuring service quality/quality improvement, evaluation, minimal data set, promoting quitlines/creating demand, quitline-related research materials
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Maximizing the Cessation Benefit from Policy Chng Link
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Administration
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4/26/2012
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cessation-related policy, funding and sustainability, promoting quitlines/creating demand, quitline operations
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Making the Case for Quitlines: Toolbox Link
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Administration
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4/29/2012
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media, policy makers, legislators, advocacy, funding and sustainability, promoting quitlines/creating demand, public-private partnerships, quitline basics
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Knowledge Synthesis on Quitline Promotion Report Link
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Administration
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4/24/2012
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promoting quitlines/creating demand, quitline operations, quitline-related research materials, promotions task force, synthesis
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Integrating Components of a Comp. Tob. Ces. Prog. Link
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Administration
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4/29/2012
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comprehensive tobacco control, tobacco control, funding and sustainability, health systems change/integrating quitlines into health systems, Medicaid, tobacco treatment general, promoting quitlines/creating demand, public-private partnerships, quitline operations
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Innovative Approaches: Maximizing Reach Link
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Administration
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4/29/2012
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health systems change/integrating quitlines into health systems, promoting quitlines/creating demand, reach of quitlines
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Increasing Reach of Tobacco Cessation Quitlines Link
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Administration
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4/24/2012
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cessation-related policy, emerging technologies, ensuring service quality/quality improvement, health systems change/integrating quitlines into health systems, priority populations and cultural appropriateness, promoting quitlines/creating demand, quitline-related research , quitline services, reach of quitlines, reach
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Improving Canadian Quitline Reach and Integration Link
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Administration
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4/30/2012
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evaluation, graphic health warnings, promoting quitlines/creating demand, quitline-related research materials, reach of quitlines
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Impact of Telephone Numbers on Cigarette Packets Link
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Administration
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4/26/2012
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Packets, packaging, packages, cessation-related policy, graphic health warnings, international quitlines, promoting quitlines/creating demand, quitline-related research materials
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Guide: Strategies for Effective Development, Imp. Link
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Administration
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4/30/2012
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tobacco treatment general, quitline services, quitline operations, quitline basics, public-private partnerships, promoting quitlines/creating demand, health systems change/integrating quitlines into health systems, evaluation, ensuring service quality/quality improvement, cost, budget and investment
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Guide on Quitlines and Research Link
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Administration
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11/10/2012
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Data Use Agreement, Memorandum of Understanding
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Graphic Labels: A Conversation with AU and NZ Link
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Administration
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4/29/2012
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warning labels, Australia, New zealand, Canadian federal issues related to cessation, evaluation, graphic health warnings, international quitlines, U.S. federal issues releated to cessation, promoting quitlines/creating demand, quitline operations
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Free NRT: Impact on Reach, Operations and Quits Link
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Administration
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4/29/2012
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pharmacotherapy, NRT, Nicotine replacement therapy, medication, Zyban, bubropion, Welbutrin, ensuring service quality/quality improvement, promoting quitlines/creating demand, quit rates, quitline operations, reach of quitlines
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FDA & Tobacco Regulation – NAQC Comments (2009) Link
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Administration
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4/26/2012
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Advocacy, FDA, cessation-related policy, graphic health warnings, U.S. federal issues releated to cessation, promoting quitlines/creating demand
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Evidence for Quitline Pratices Link
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Administration
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4/30/2012
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best and promising practices, emerging technologies, evaluation, fax and electronic referral, promoting quitlines/creating demand, quit rates, quitline-related research materials, quitline services, reach of quitlines, research projects, web-assisted tobacco interventions (WATI)
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European Network of Quitlines: Guide to Best Pract Link
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Administration
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4/30/2012
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reach of quitlines, quitline-related research materials, quitline operations, promoting quitlines/creating demand, international quitlines, graphic health warnings, evaluation, ensuring service quality/quality improvement, best and promising practices
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Ensuring Adequate Quitline Capacity: Nat. Tob. Ed Link
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Administration
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4/29/2012
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National campaign, US campaign, Tobacco Education Campaign, graphic health warnings, U.S. federal issues releated to cessation, promoting quitlines/creating demand, quitline operations
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Conference poster page Link
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Administration
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11/10/2012
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Cessation Medications and Quitlines Link
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Administration
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4/29/2012
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pharmacotherapy, NRT, Nicotine replacement therapy, medication, Zyban, bubropion, Welbutrin, evaluation, web-assisted tobacco interventions (WATI), tobacco treatment general, promoting quitlines/creating demand, quitline services
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Case Study: South Dakota - Maximizing Reach Link
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Administration
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4/24/2012
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promoting quitlines/creating demand, reach of quitlines, funding and sustainability, evaluation, best and promising practices, case study, case, case studies, South Dakota, reach
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Case Study: Oklahoma - Maximizing Reach Link
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Administration
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4/24/2012
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promoting quitlines/creating demand, reach of quitlines, funding and sustainability, evaluation, best and promising practices, case study, case, case studies, Oklahoma, reach
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Case Study: North Carolina - Max Ces Benefit Link
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Administration
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4/24/2012
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promoting quitlines/creating demand, quitline services, cessation-related policy, case study, case, case studies, North Carolina, policy change
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Case Study: New York - Maximizing Reach Link
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Administration
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4/24/2012
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promoting quitlines/creating demand, reach of quitlines, funding and sustainability, evaluation, best and promising practices, case study, case, case studies, New York, reach
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Case Study: Nevada - Max Cessation Benefit Link
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Administration
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4/24/2012
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promoting quitlines/creating demand, quitline services, cessation-related policy, case study, case, case studies, Nevada, policy change
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Case Study: Iowa - Maximizing Reach Link
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Administration
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4/24/2012
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promoting quitlines/creating demand, reach of quitlines, funding and sustainability, evaluation, best and promising practices, case study, case, case studies, Iowa, reach
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Case Study: Colorado - Max Cessation Benefit Link
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Administration
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4/24/2012
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promoting quitlines/creating demand, quitline services, cessation-related policy, case study, case, case studies, Colorado, policy change
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Case Study: Arizona - Max Cessation Benefit Link
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Administration
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4/24/2012
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promoting quitlines/creating demand, quitline services, cessation-related policy, case study, case, case studies, Arizona, policy change
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Case Studies (NAQC Web Page) Link
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Administration
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4/24/2012
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promoting quitlines/creating demand, reach of quitlines, funding and sustainability, evaluation, case study, case, case studies
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CAD QLs: Planned Promo. to Priority Pop. 2010 Link
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Administration
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4/29/2012
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NAQC annual survey, priority populations and cultural appropriateness, promoting quitlines/creating demand
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CAD QLs: Planned Promo. to Priority Pop. 2010 Link
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Administration
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4/29/2012
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NAQC annual survey, priority populations and cultural appropriateness, promoting quitlines/creating demand
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Asian Language QLs, A Multi-State or Nat. Approach Link
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Administration
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4/30/2012
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priority populations and cultural appropriateness, promoting quitlines/creating demand, quitline operations, quitline-related research materials, reach of quitlines
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Articles and Reports (NAQC Web page) Link
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Administration
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4/30/2012
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best and promising practices, cost, budget and investment, ensuring service quality/quality improvement, evaluation, funding and sustainability, minimal data set, national quitline data warehouse, promoting quitlines/creating demand, quit rates, quitline operations, quitline-related research materials, quitline services, reach of quitlines, tobacco treatment general
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A Profile of Reach and Services in 2005 Across NA Link
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Administration
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4/29/2012
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NAQC annual survey, promoting quitlines/creating demand, quitline basics, quitline services, reach of quitlines
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2010 Survey final results (highlights): PowerPoint Link
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Administration
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4/29/2012
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cost, budget and investment, evaluation, fax and electronic referral, funding and sustainability, medicaid, minimal data set, NAQC annual survey, priority populations and cultural appropriateness, promoting quitlines/creating demand, quit rates, quitline-related research materials, quitline services, reach of quitlines, web-assisted tobacco interventions (WATI)
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2010 Survey final results (full report): PP Link
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Administration
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4/29/2012
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cost, budget and investment, evaluation, fax and electronic referral, funding and sustainability, medicaid, minimal data set, NAQC annual survey, priority populations and cultural appropriateness, promoting quitlines/creating demand, quit rates, quitline-related research materials, quitline services, reach of quitlines, web-assisted tobacco interventions (WATI)
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