This section includes a wide range of topics related to promoting quitline services to increase demand and maximize reach. Information includes how to use traditional media (print, television, radio), earned media, public relations, free NRT and/or medication promotions. Promoting quitlines during cessation-related policy change to maximize the cessation benefit is included in NAQC’s policy playbook and numerous other resources. Also addressed is outreach and promotion to healthcare providers (see Health Systems Change), graphic warning labels as a promotion tool, reaching priority populations and national efforts to coordinate promotions of 1-800-QUIT-NOW. Click here to return to the main Library page.
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Medicaid Resource Repository Link
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Administration
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4/26/2012
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funding and sustainability, health systems change/integrating quitlines into health systems, Medicaid, promoting quitlines/creating demand, public-private partnerships
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Repository of Materials: What is a Quitline? Link
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Administration
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4/26/2012
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repository, innovative, funding and sustainability, promoting quitlines/creating demand, quitline basics
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FDA & Tobacco Regulation – NAQC Comments (2009) Link
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Administration
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4/26/2012
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Advocacy, FDA, cessation-related policy, graphic health warnings, U.S. federal issues releated to cessation, promoting quitlines/creating demand
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Promoting Quitlines During Policy Change (Webpage) Link
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Administration
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4/26/2012
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cessation-related policy, funding and sustainability, promoting quitlines/creating demand, quitline operations
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Maximizing the Cessation Benefit from Policy Chng Link
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Administration
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4/26/2012
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cessation-related policy, funding and sustainability, promoting quitlines/creating demand, quitline operations
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Tobacco Warning Labels (NAQC Web page) Link
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Administration
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4/26/2012
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Warning Labels, Cigarette pack, Advertising, Labels, Canadian federal issues related to cessation, cessation-related policy, graphic health warnings, U.S. federal issues releated to cessation, promoting quitlines/creating demand
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Repository of Innovative State Quitline Materials Link
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Administration
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4/26/2012
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repository, innovative, cost, budget and investment, funding and sustainability, tobacco treatment general, priority populations and cultural appropriateness, promoting quitlines/creating demand, public-private partnerships, quitline basics
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Impact of Telephone Numbers on Cigarette Packets Link
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Administration
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4/26/2012
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Packets, packaging, packages, cessation-related policy, graphic health warnings, international quitlines, promoting quitlines/creating demand, quitline-related research materials
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U.S. Quitlines at a Crossroads Talking Points Link
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Administration
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4/26/2012
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utilzation, trends, crossroads, cost, budget and investment, funding and sustainability, NAQC annual survey, promoting quitlines/creating demand
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U.S. Quitlines at a Crossroads Summary Link
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Administration
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4/26/2012
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utilzation, trends, crossroads, cost, budget and investment, funding and sustainability, NAQC annual survey, promoting quitlines/creating demand
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U.S. Quitlines at a Crossroads Report Link
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Administration
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4/26/2012
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utilzation, trends, crossroads, cost, budget and investment, funding and sustainability, NAQC annual survey, promoting quitlines/creating demand
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Measuring Reach of Quitline Programs Link
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Administration
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4/24/2012
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best and promising practices, ensuring service quality/quality improvement, Evaluation, promoting quitlines/creating demand, quitline operations, quitline-related research , reach of quitlines, reach
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Who Calls Quitlines in the United States? (FS) Link
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Administration
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4/24/2012
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priority populations and cultural appropriateness, promoting quitlines/creating demand, quitline-related research , quitline services
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Increasing Reach of Tobacco Cessation Quitlines Link
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Administration
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4/24/2012
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cessation-related policy, emerging technologies, ensuring service quality/quality improvement, health systems change/integrating quitlines into health systems, priority populations and cultural appropriateness, promoting quitlines/creating demand, quitline-related research , quitline services, reach of quitlines, reach
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The Use of Quitlines Among Priority Populations Link
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Administration
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4/24/2012
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ensuring service quality/quality improvement, priority populations and cultural appropriateness, promoting quitlines/creating demand, quitline-related research , quitline services, reach of quitlines, tobacco treatment general, tailored, targeted, promising, priority
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Quitline Basics: Telephone-Based Cessation Serv. 2 Link
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Administration
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4/24/2012
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quitline services, map, services, state quitlines, provincial quitlines
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Quitline Basics: Telephone-Based Cessation Serv. Link
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Administration
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4/24/2012
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cost, budget and investment, NAQC annual survey, priority populations and cultural appropriateness, quitline basics, quitline-related research , quitline services, 2009 Survey
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Past Promotions (NAQC Web page) Link
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Administration
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4/24/2012
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promoting quitlines/creating demand
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Upcoming Promotions Link
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Administration
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4/24/2012
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promoting quitlines/creating demand
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NAQC Policy Playbook: A Guide to Promoting QLs Link
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Administration
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4/24/2012
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promoting quitlines/creating demand, cessation-related policy, playbook, policy change, promoting, promotions
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Policy Playbook Web Page Link
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Administration
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4/24/2012
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promoting quitlines/creating demand, cessation-related policy
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Case Study: North Carolina - Max Ces Benefit Link
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Administration
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4/24/2012
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promoting quitlines/creating demand, quitline services, cessation-related policy, case study, case, case studies, North Carolina, policy change
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Case Study: Nevada - Max Cessation Benefit Link
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Administration
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4/24/2012
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promoting quitlines/creating demand, quitline services, cessation-related policy, case study, case, case studies, Nevada, policy change
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Case Study: Colorado - Max Cessation Benefit Link
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Administration
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4/24/2012
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promoting quitlines/creating demand, quitline services, cessation-related policy, case study, case, case studies, Colorado, policy change
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Case Study: Arizona - Max Cessation Benefit Link
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Administration
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4/24/2012
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promoting quitlines/creating demand, quitline services, cessation-related policy, case study, case, case studies, Arizona, policy change
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Case Studies (NAQC Web Page) Link
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Administration
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4/24/2012
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promoting quitlines/creating demand, reach of quitlines, funding and sustainability, evaluation, case study, case, case studies
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Case Study: South Dakota - Maximizing Reach Link
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Administration
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4/24/2012
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promoting quitlines/creating demand, reach of quitlines, funding and sustainability, evaluation, best and promising practices, case study, case, case studies, South Dakota, reach
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Case Study: Oklahoma - Maximizing Reach Link
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Administration
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4/24/2012
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promoting quitlines/creating demand, reach of quitlines, funding and sustainability, evaluation, best and promising practices, case study, case, case studies, Oklahoma, reach
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Case Study: New York - Maximizing Reach Link
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Administration
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4/24/2012
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promoting quitlines/creating demand, reach of quitlines, funding and sustainability, evaluation, best and promising practices, case study, case, case studies, New York, reach
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Case Study: Iowa - Maximizing Reach Link
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Administration
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4/24/2012
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promoting quitlines/creating demand, reach of quitlines, funding and sustainability, evaluation, best and promising practices, case study, case, case studies, Iowa, reach
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Promoting Telephone-Based Tobacco Cessation Serv. Link
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Administration
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4/24/2012
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promoting quitlines/creating demand, quitline operations, promotions task force
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Promotions Task Force Fact Sheet Link
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Administration
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4/24/2012
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promoting quitlines/creating demand, quitline operations, promotions task force
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Promotion Coordination (NAQC Web page) Link
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Administration
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4/24/2012
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promoting quitlines/creating demand, quitline operations
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Strategies and Recommendations for Promoting QL Link
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Administration
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4/24/2012
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promoting quitlines/creating demand, quitline operations, evaluation, cost, budget and investment, promotions coordination, national promotions, 1-800-QUIT-NOW, promotion strategies
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Partnering to Promote Quitlines: Assessment Link
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Administration
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4/24/2012
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promoting quitlines/creating demand, quitline operations, evaluation, cost, budget and investment, promotions coordination, national promotions, 1-800-QUIT-NOW, promotion strategies
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