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NEW RESOURCES: Case Study Series

Monday, October 21, 2019  
Posted by: Natalia Gromov
Dear Colleagues,

NAQC is pleased to release new six case studies under the Case Study Series. Please find the resources listed below and contact Deb Osborne, NAQC Manager, Public-Private Partnership Initiative at with any questions. 

Case Study Series: Development of Medicaid Cost-sharing Partnerships
To ensure Medicaid enrollees have access to comprehensive tobacco cessation benefits, including telephone counseling, states have employed various approaches to collaborating with their state Medicaid agency.  Approaches used by Maryland, North Carolina and South Carolina to develop cost-sharing partnerships with Medicaid are highlighted in individual state case studies listed below.   The state experiences vary, yet have resulted in improved benefits and/or quitline cost-sharing partnerships with Medicaid.  Approaches include: drawing down the 50 percent federal Medicaid match for quitline counseling services, improving MCO coverage of cessation treatment and payment of quitline services through the RFP process, streamlining access to all FDA-approved cessation medications for Medicaid participants and removing access barriers through policy changes.

Maryland Case Study
North Carolina Case Study
South Carolina Case Study
Case Study Series: Changing Quitline Eligibility Criteria
CDC recommends that states revisit their quitline eligibility criteria and service offerings in light of the ACA requirement that health insurance plans cover cessation treatment for their members.  Consistent with CDC Best Practices, North Carolina, South Carolina and Utah changed eligibility criteria to ensure more robust quitline services are available to populations with little or no access to other cessation treatment services.  Case studies (listed below) of each state’s experience highlight the state’s eligibility criteria, rationale, key considerations for making changes to criteria, how changes were implemented, challenges and successes.

North Carolina Case Study
South Carolina Case Study
Utah Case Study


Deb Osborne
NAQC Manager, Public-Private Partnership Initiative

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