NAQC Strategic Plan 2030

Dear NAQC Members and Partners,

As 2025 comes to a close, we extend our heartfelt gratitude for your continued collaboration, resilience, and dedication over the past year. In a time of rapid change and growing challenges across our field, your commitment and partnership have remained the foundation of NAQC’s shared success.

This year marked an important milestone with the launch of NAQC’s Strategic Plan 2030 —a collective roadmap shaped by member insight and community perspective. The plan centers on three strategic pillars that will guide our work toward the future: Modernization and Innovation, Sustainability, Partnerships and Policy, and Increasing Impact. Together, these pillars strengthen quitlines across North America and position our consortium to adapt, evolve, and thrive in the years ahead.

As we move forward into 2026, NAQC will continue convening members, amplifying promising practices, and advancing shared learning to ensure our collective efforts make a lasting difference in public health.

Thank you for being part of this journey and for everything you contribute to the success and strength of the NAQC network. We look forward to an inspired and impactful year ahead!

With appreciation,

NAQC Staff