Dear Colleagues, This is a friendly reminder that our upcoming webinar, Earned Media That Works: New Guide for Quitlines, will take place in two weeks, on January 21 from 1:00–2:00 PM ET. This session will walk through the new Earned Media Guide, designed for state, provincial, territorial, and local government professionals working in tobacco control and quitline programs.
The guide offers practical strategies, templates, and real-world examples to help you: - Strengthen your program’s media presence and visibility.
- Build more sustainable, systematized communications practices.
- Highlight the impact and value of quitline services in your jurisdiction.
During the webinar, you’ll learn how to: - Use the guide as a training and reference tool for communications staff to develop an earned media strategy.
- Assess your current earned media capabilities and identify opportunities for growth.
- Apply best practices to build consistent, strategic, and state-driven media efforts.
NAQC would like to again thank Golin for their partnership in developing the Earned Media Guide and the NAQC members who provided input throughout the process. Membership dues made this work possible, and NAQC is grateful for your ongoing commitment to advancing quitline excellence. Register now to secure your spot!
We look forward to your participation and to a rich discussion on elevating quitline communications through earned media strategies in the year ahead. Warm regards, NAQC Staff | 
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