Scholar seminar by Kenneth Resnicow, PhD: Cultural Tailoring for Health Behavior Change

SCHOLAR SEMINAR SERIES
WEDNESDAY, APRIL 18, 2012
12:00—12:50 PM DRACHMAN HALL, ROOM A114

Ken Resnicow, PhD
Irwin M. Rosenstock Collegiate Professor, University of Michigan
School of Public Health

CULTURAL TAILORING FOR HEALTH BEHAVIOR CHANGE
Ken Resnicow is the Irwin Rosenstock Professor of Health Behavior and Health Education at University of Michigan School of Public Health. His research interests include: the design and evaluation of health promotion programs for special populations, particularly chronic disease prevention for African
Americans; tailored health communications; understanding the relationship between ethnicity and
health behaviors; substance use prevention and harm reduction; training health professionals in motivational interviewing. Much of his work is informed by Chaos Theory, Complexity Science, and Self Determination Theory.

Current studies include: An NIH-funded project to test the impact of ethnic and novel motivational tailoring of colorectal screening materials for African Americans; two Department of Transplantation studies to increase organ donation rates among African Americans working in Michigan "Greek”
organizations, churches, and dialysis centers; a CDC-funded study to improve colorectal screening rates working in Black churches; and an NIH funded study to reduce obesity using Motivational Interviewing working with the American Academy of Pediatrics PROS practices. He has published
over 200 peer-reviewed articles and book chapters and has servedon numerous advisory panels and review groups.

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