Celebrate World No Tobacco Day May 31st
Wednesday, May 30, 2012
Posted by: Natalia Gromov
On May 31 st, the World Health
Organization (WHO) celebrates World No
Tobacco Day (WNTD), highlighting the health risks associated with
tobacco use and advocating for effective policies to reduce consumption. This
year’s theme for WNTD is "tobacco industry interference.” See below for ideas on how your organization can use the materials and
resources below to commemorate World No Tobacco Day.We encourage you to share
this e-mail with your tobacco control partners so that they, too, may use these
products in their efforts. We also encourage partners to "like” and follow CDC
Tobacco Free on Facebook
and Twitter to easily share posts
and tweets of interest.
Products and Activities
Surgeon General Announces Video Contest Winners
Join us today, May 30 th, at 4:15 p.m. EST for the
Surgeon General’s live announcement on Twitter of the Tobacco—I’m Not Buying
It contest winners. Follow @CDCTobaccoFree and @SGRegina and use the
#SGReport hashtag in your tweets. Learn how to participate and share this event
on CDC Tobacco Free on Facebook at http://is.gd/NJKoe7
Feature Article
Surgeon General Announces Winners of the Video Contest
An article announcing the winners of the Surgeon General’s video contest
Tobacco—I’m Not Buying It will be available May 31 st at www.cdc.gov to
coincide with World No Tobacco Day. The article provides additional information
about the contest winners and includes links to the winning videos. The contest
was launched in conjunction with the March 2012 release of the Surgeon General’s
Report Preventing Tobacco Use Among Youth and Young Adults, and all of
the videos include key themes from the report.
Digital and Social Media
Tobacco—I’m Not Buying It Contest Landing Page
Sample Facebook Post
FB: The final judging for the Surgeon General’s video contest
Tobacco—I’m Not Buying It is complete and the winners have been selected.
Join host @CDCTobaccoFree on Wednesday at 4:15 p.m. EST for the Surgeon
General’s live announcement via Twitter to congratulate and recognize the
contest winners. Learn more: http://is.gd/NJKoe7
Sample Tweet
Tweet: 5/30 at 4:15 p.m. EST: Join @CDCTobaccoFree for LIVE
announcement of @SGRegina video contest winners. Use #SGReport. Learn more: http://is.gd/NJKoe7
MMWRs Released in Advance of WNTD 2012
Adult
Awareness of Tobacco Advertising, Promotion, and Sponsorship — 14
Countries
This report examined adult awareness of tobacco industry
advertising, promotion, and sponsorships using data from the Global Adult
Tobacco Survey in 14 countries. Findings show that awareness of tobacco
marketing is low in countries that have comprehensive bans. In all but one
country, awareness of advertising in stores was highest as compared to other
channels of tobacco marketing, such as billboards, sponsorship of sporting
events, and sales or coupons for cigarettes.
State
Tobacco Revenues Compared with Tobacco Control Appropriations — United States,
1998–2010
This report compared state tobacco
revenues with state and federal tobacco control appropriations and Best
Practices recommendations from 1998 to 2010. During this period, states
collected a combined total of $243.8 billion in tobacco industry settlement
payments and cigarette excise tax revenues but invested only $8.1 billion in
effective state tobacco control programs. Had states followed CDC’s published
Best Practices guidelines, they would have invested $29.2 billion during
that period. While total state and federal investment in state tobacco control
efforts increased from 1998 to 2002, state investments have declined steadily
every year since. And currently, many states face substantial cuts and
near-elimination of program funding.
Spreading the Word
OSH has developed several Web-based and social media resources to help our
partners spread the word about these new publications and activities. See below
for suggestions on how you can further support OSH’s efforts:
Follow OSH on GovLoop at www.govloop.com/group/cdctobaccofree.
A post on GovLoop announces the new products and encourages readers to visit the
online feature article. GovLoop is a social networking site for the government
community. It currently serves about 30,000 members, including local, state, and
federal government employees and contractors. Academics and students interested
in government are also welcome to join. Subscribe to CDC’s Smoking and Tobacco Use Main Feed at www.cdc.gov/tobacco/rss/index.htm
to receive updates of new and recently changed content from CDC’s Smoking &
Tobacco Use Web site on your browser or desktop. Continue to access CDC’s Smoking & Tobacco Use Web site www.cdc.gov/tobacco for
helpful resources and the latest information.
Source: CDC’s Office on Smoking and Health
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