NAQC is pleased to present this video series to orient tobacco control program staff to the Sustainability and Cost-Sharing Partnership Initiative. This series of videos provides an overview of the Quitline Cost-Sharing Partnerships Initiative and resources, the State Cessation Environmental Assessment Worksheet, Options for Medicaid Partnerships, and Making the Case for Cost-Sharing. Resources for each video will be posted as supporting materials below each video.

Learning Objectives for Session One: Identify keys to successful collaborations for public-private partnerships with public and private insurers, large employers, and other organizations. Describe work activities and processes involved in creating cost-sharing partnerships. Understand the resources available through NAQC to support state tobacco control programs in creating cost-sharing partnerships.

Learning Objectives for Session Two: Identify key components of conducting a State Cessation Environmental Assessment Explore the online resources to assist with locating the information needed to complete the State Cessation Environmental Assessment Worksheet. Describe key stakeholders and prioritize them for partnership work.

Learning Objectives for Session Three: Describe the two major approaches to Medicaid partnerships for quitline services.  Recognize the CMS guidance to state Medicaid agencies regarding use of the administrative match for quitline counseling services. Identify the pros and cons to Medicaid Managed Care contracts with the Tobacco Control Program versus MCO direct contracts with the quitline service provider. Use NAQC resources to navigate Medicaid partnerships for quitline services coverage.