Bigger, Stronger, and Cheaper: Disposable E-cigarettes have More Nicotine and are More Accessible

Disposable e-cigarettes sold in the U.S. nearly tripled in nicotine strength, quintupled in e-liquid capacity, and dropped in price by nearly 70% between 2017 and 2022, according to a recent Truth Initiative study published in Tobacco Control. The 'market's evolution indicates a need to limit e-cigarette sizes, establish minimum prices, and cap nicotine levels to prevent young people from becoming hooked to cheap products containing highly addictive nicotine.